The Business Question of the Ages

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And, What is the Answer to It?
What was the first business question to plague the minds of the ancients?  It is the same question that I have been asked most frequently over my 25-years as a strategic marketing professional.  If you thought it was, “What is the meaning of life?” you would be wrong.  It is, “How do I ...

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Launching Your Next Big Thing – Step One: A Prelude

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What to Do After the “Aha” Moment: Step One is Vital to Success

 

Great Scott!  That’s It!!
Jake was taking his dog, Whiskers, for a walk one morning, just like every other morning, when…BAM!  The idea that was going to change the world as we know it occurred to him.  And, it was going to make Jake and Whiskers very rich.  Jake’s ...
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Lessons From Skiing Can Keep Your Company From Going Downhill

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Business and Skiing – Speed, Challenges and THRILLS!

Managing a business reminds me of skiing.  In skiing, as in business, you are going as fast as you can, avoiding obstacles and drop-offs, there is risk, the terrain and conditions are always changing, and the more timely the application of the right actions and reactions, the smoother the ride.

Years ago ...

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The Most Common Mistakes Made by Medical Device Startups

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The Combined Wisdom of 61 Medical Device Pros

What you are about to learn is what 61 medical device pros think are the most common and most deadly mistakes made by medical device startups.

I am a member of a number of LinkedIn Groups, and follow the discussions to learn what my peers feel are the key business issues and pick up the ...

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